Public Relations

Public Relations (PR) is about sharing your story. Whether you’re starting a new business, promoting a non-profit or planning a special event, effective PR can transform your image, and dollar for dollar, it can yield the biggest bang for your buck. That’s where I come in.  I’ll work with you to identify your story.  Then I’ll find the best places to share it, and before long, you’ll see results. And hey, in this day and age, aren’t results what matter most?    ...

Social Media

Did you know that poorly executed social media could deter more than it can attract? Social media is one of the best opportunities to connect with your audience, but potential customers have high expectations. And those expectations keep increasing. It’s not enough to just have a Facebook page or a twitter handle. You need to offer something unique and you need to engage transparently and authentically. I’ll help you understand the ever-changing world of social media, and how it can truly benefit you.  I’ll craft a unique online presence that fits your comfort zone and meets your needs for the long term....

Reputation Management

Reputations take time to build, but just moments to destroy. Your reputation is how potential customers understand you.  A positive one will generate confidence and trust, even before that first meeting.  But if your reputation is negative, there may never be a first meeting. If you’re just starting your business, I’ll work to establish your reputation and help you stand out for all the right reasons. And if  your image has taken a hit in the past, we’ll develop a plan to help people re-connect with the real you. It’s not always easy, but it can be done...

Communications

With competing priorities and a constantly changing world, the way you communicate is ever more important. If you do so effectively, your message will stand out. But if you do a poor job of communicating, you’ll end up being lost in the crowd. Whether you’re giving keynote address, need to revamp your website, or require a comprehensive strategy to launch your business, I can help.  I have the experience and expertise to make sure you achieve your communication goals. Like I’ve said elsewhere, results matter.  And that’s what I’m committed to.  ...